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Welcome to the Stanford Sites 4.0 User Guide. 

Marketing and Analytics

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Stanford Sites provides support for many third-party marketing and analytics tools, including social media sharing, Google Analytics, and more.

You can learn more about marketing and analytics options within these sections:

In addition to the above resources, all pages contain some metatags to help search engines to know what content is on the page. These metatags are also used when sharing content on social media platforms. The metatags are automatically populated based on the data provided in each page, but it is possible to have full control over an individual page's metatags. If there is some unique image, text, or other data you'd like to configure for a specific page, please visit the support page to learn how to request more assistance.